E-commerce Development
When off-the-shelf doesn't fit. Custom e-commerce for complex catalogs, unique checkout flows, and serious inventory needs.
Industry Challenges
Complex pricing and discount rules
Unique product configurations
B2B and wholesale requirements
Inventory and warehouse integration
Off-the-shelf platforms too limiting
How I Help
Custom Laravel e-commerce builds
Flexible pricing engine
Product configurators
ERP/warehouse integrations
Scalable for high traffic
Shopify is great until it isn't. When you need custom pricing rules, complex product configurations, or unique checkout flows, you need custom.
I build e-commerce systems that match your business, not the other way around. B2B pricing, wholesale tiers, subscription products, configurable items.
Integrations with your warehouse, your accounting, your fulfillment. The whole system working together.
Why Choose Me
Industry Knowledge
I understand your business context, not just the technology.
Proven Results
Track record of successful projects in this space.
Best Practices
Industry-specific patterns and compliance considerations built in.
Clear Communication
No jargon. Regular updates. You always know what's happening.
Frequently Asked Questions
How do you handle complex pricing and discount rules in the e-commerce development industry?
Custom Laravel e-commerce builds
How do you handle unique product configurations in the e-commerce development industry?
Flexible pricing engine
How do you handle b2b and wholesale requirements in the e-commerce development industry?
Product configurators
How do you handle inventory and warehouse integration in the e-commerce development industry?
ERP/warehouse integrations
How do you handle off-the-shelf platforms too limiting in the e-commerce development industry?
Scalable for high traffic
What experience do you have with e-commerce development projects?
I've worked with multiple e-commerce development clients over 16+ years, delivering solutions that understand the specific challenges and compliance requirements of the industry.
What does the process look like?
Initial call to understand your business context. Detailed brief. Weekly demos as we build. Direct communication throughout — no project managers in the way.
What Clients Say
"Stu and I built an AI-powered documentation review tool together - it handled PR reviews, added frontmatter, found and linked related docs automatically. We went from idea to working product incredibly quickly. He's fast, he gets AI, and he's genuinely fun to collaborate with."

"One of the things most organisations struggle with is finding that 'bridge' type of resource — someone who can speak product, understand the business, and shape the technical flow for today while keeping an eye firmly on tomorrow. Stu, on multiple occasions where I've hired him over the last 15 years, has been that guy. His consultative skills — listening, challenging back, and shaping technical solutions around what he hears — are second to none. His time management and expectation-setting are spot on too. He'll tell you where the risks are in the new and the unknown, so you're never left biting your nails in the dark. He lives and breathes tech, early-adopts just for the hell of it, but never oversells anything until it's genuinely safe and ready to use."

"We needed a booking platform with a full API and mobile app. Agencies quoted six figures. Stu built the prototype, we got users on it, validated the concept. Now we're doing a full rebuild and it's still a fraction of agency prices. He actually ships."

Related Services
Related Technologies
Common Problems
Let's Build Something
Ready to discuss your e-commerce development project?